Tag Archives: Voice of San Diego
Counting on Membership, Redrawing our Not-for-Profit Model
Posted on 23. Sep, 2009 by Matthew Sollars.
We’ve heard a fair bit of criticism in recent weeks that the revenue estimates (mostly in advertising) in some of our for-profit models were far too high. So, we are surprised to hear from Jim Barnett that the membership projections in our not-for-profit model are too low. By his lights, a not-for-profit like the one […]
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New Organizations, New Relationships
Posted on 19. Aug, 2009 by Matthew Sollars.
We’ve heard a lot about our forecasts for advertising revenues in the New News Organization this week (mostly asserting that our cpm and penetration assumptions are too optimistic). But, it seems our other goal–to envision a sustainable business built on a diversity of revenues–has been largely overlooked. In fact, in year three of our NNO […]
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News Innovators on the Frontline: Voice of San Diego
Posted on 24. Jul, 2009 by Matthew Sollars.
As metro newspapers have faced an ugly year of decline and collapse, media observers have pointed to a number of not-for-profit efforts around the country that might fill the void. The Voice of San Diego is a notable example of a new breed of news organizations already taking up the slack, which is more than […]
