Archive for 'Hyperlocal'

A Thank You to Local Arts & Entertainment Sites

Posted on 20. Jul, 2009 by .

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We’ve already profiled one sports site in-depth–MGoBlog, the soup to nuts destination for University of Michigan sports fans. Many more profiles are on the way. Unfortunately, we don’t have time to profile every site that fills out our survey, but they all deserve our thanks and recognition. The information they’ve provided will help us build […]

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Lessons from SeattleCourant.com

Posted on 08. Jul, 2009 by .

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We’ve tried to highlight some successful local news sites out there in recent weeks (and we’ll do more, so please take our survey!), but there is no question that for most start-ups life bends more towards the Hobbesian view. The story of the SeattleCourant.com, which shut down late last month, is a stark reminder of […]

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News Innovators on the Frontline: MGoBlog

Posted on 07. Jul, 2009 by .

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Brian Cook — a longtime University of Michigan sports fan — runs MGoBlog.com as a solo operation and brings in enough money to keep his blog up to speed with the likes of freshman quarterback Denard Robinson. Brian launched his site in December 2004 and has watched its audience grow to 100,000 unique visitors to […]

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News Innovators on the Frontline: WestSeattleBlog

Posted on 03. Jul, 2009 by .

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The husband-and-wife team of Patrick Sand and Tracy Record run WestSeattleBlog.com. She is the site’s primary reporter and editor, while he handles advertising sales and business development. Since January 2006, the pair have covered the bedroom community of West Seattle (over 65,000 residents) seven days a week, 365 days a year. They started selling ads […]

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Calling all Moms (that Blog)

Posted on 02. Jul, 2009 by .

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Over the past week we’ve been reaching out to hyperlocal and highly targeted news sites to find out what business models they use to sustain and grow their businesses (see Matt’s post below.) One of the quickest growing trends in blogging these days — along with sports, music, food and local news — is mom […]

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News Innovators on the Frontline: DavidsonNews.net

Posted on 01. Jul, 2009 by .

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In the course of the coming weeks, we’re going to dig into what has worked—and what hasn’t—for news innovators across the country. These journalists and web entrepreneurs have all taken our survey, which we’re using to build the business models and identify the revenue opportunities that will sustain journalism for years to come. Take the […]

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MinnPost Tweets Local Ads

Posted on 26. Jun, 2009 by .

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MinnPost.com launched an innovative micro-blogging advertising service yesterday that they’re calling Real-Time Ads. The Minnesota-based not-for-profit created a new sidebar widget that will publish messages from an advertiser’s Twitter account or blog RSS feed, as long as it has been updated within the last 72 hours. In a post announcing the launch yesterday, MinnPost founder […]

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Take Our Survey!

Posted on 26. Jun, 2009 by .

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We sent our survey to nearly 200 independent local and hyperlocal websites this week. We’re looking for business and editorial information from websites across the country so we can develop a set of business models and best practices to make sure news has a bright future. We’ve already gotten a great response from dozens of […]

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Why Hyperlocals Should Go Mobile

Posted on 18. Jun, 2009 by .

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Because the stories that work best on mobile are the bread and butter of hyperlocal coverage, says Mark Potts. “Mobile is really the sweetspot for local sites,” he says. “Google Traffic is never going to pick up the two-car accident downtown or stuff of interest to a small subset of people, like the little league […]

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About the New Business Models for News Project

Posted on 12. Jun, 2009 by .

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We at the City University of New York Graduate School of Journalism believe that the discussion about the future of journalism — as newspapers and other news organizations find their business rapidly eroding around them — needs to be informed by facts, figures, and business specifics. That is why we created the New Business Models […]

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