Archive for 'Hyperlocal'
The Models: Hyperlocals & the Framework
Posted on 17. Aug, 2009 by Matthew Sollars.
This set of spreadsheets incorporates two models: hyperlocal and the sales, support, and technology framework that we believe is necessary to optimize businesses in the ecosystem. We believe an organization that enables advertising networks and other services to support the local news ecosystem is both a sustainable business and will make individual hyperlocal news organizations […]
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New York Times Trains Local Youth in Blogging Workshop
Posted on 13. Aug, 2009 by Matthew Sollars.
by Mike Reicher What do you get when seasoned professional journalists train novice teenage bloggers in the tools of the trade? We’ve started to answer that question this summer at The Local, The New York Times’ collaborative blog covering neighborhoods in Brooklyn and New Jersey. Since launching in March, one of our goals at The […]
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News Innovators on the Frontline: Sun Valley Online
Posted on 10. Aug, 2009 by Matthew Sollars.
Sun Valley Online, a news site covering the ski town of Ketchum, Idaho, launched in 2004. Dave Chase came on board as a business partner in 2006 after spending a number of years at Microsoft and working on various other media/technology projects. He is also a principal at the newly minted local news infrastructure company, […]
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News Innovators on the Frontline: Pegasus News
Posted on 06. Aug, 2009 by Matthew Sollars.
Mike Orren launched Pegasus News in 2006 with the idea that local neighborhood news is more important “than things happening on the other side of town.” Now the site covers what appears to be every neighborhood in the Dallas-Fort Worth area. Although Pegasus has gone through some corporate turnover, it is now owned by Gap […]
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YouTube Makes a Local TV News Play
Posted on 05. Aug, 2009 by Damian Ghigliotty.
YouTube has big designs to take on local news broadcasting, The New York Times reported earlier this week. News Near You, which the Google-owned site introduced this spring, detects the location of its users and provides lists of geographically relevant news videos using the same IP technology as dating and weather sites. YouTube’s strategy differs […]
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Video Volunteers Brings Citizen Media to Disadvantaged Communities
Posted on 04. Aug, 2009 by Damian Ghigliotty.
Imagine if citizens in low-income neighborhoods around the U.S. were given the necessary cameras, software and training to make short videos about important issues in their communities. Say, cultural, socioeconomic and political issues not covered by their local newspapers or television networks. That is what Jessica Mayberry, co-founder of the global social media network Video […]
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News Innovators on the Frontline: Brooklyn Based
Posted on 03. Aug, 2009 by Matthew Sollars.
Founded two years ago by Nicole Davis, Brooklyn Based is a thrice-weekly events and entertainment email and blog that focuses exclusively on New York City’s largest borough. In addition to listing events, Davis and her partners, Annaliese Griffin and Chrysanthe Tenentes also write feature articles on food, music, film and anything else they think is […]
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Chi-Town Daily Discloses Costs for Donations
Posted on 23. Jul, 2009 by Damian Ghigliotty.
The Chicago-based Chi-Town Daily News, a nonprofit metro news site that launched in December 2005, has set up a new kind of tip jar this month. As a way to pull in more funding, the site now tells readers the value of every article they read before requesting donations to support its ongoing coverage. “Reader […]
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News Innovators on the Frontline: The Alternative Press
Posted on 22. Jul, 2009 by Matthew Sollars.
The publisher of The Alternative Press, Michael Shapiro, left his position as a litigator at a law firm in New York City to launch the site in October 2008. A longtime blogger, he started The Alternative Press (the online-only alternative to printed papers in the area) in just his hometown of New Providence, NJ. But […]
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ESPN Shoots for Hyperlocal
Posted on 20. Jul, 2009 by Damian Ghigliotty.
ESPN is extending its reach into hyperlocal sports coverage with plans to launch metro-based websites around the country, The New York Times reported today. As part of a trial run that started with ESPN Chicago, the self-proclaimed “world leader in sports” is gearing up to add three new cities to its target list: New York, […]
