Advertising Resources for Local Sites

Posted on 12. Jan, 2011 by in Revenue

When it comes to selling ads, managing inventory, or helping local businesses create online advertising campaigns, most local sites readily admit they need all the help they can get. And while there is no secret sauce that magically increases revenue, a number of new companies have emerged to provide a variety of advertising solutions for small publishers. The following series profiles some of the latest entrants into the local online advertising space, including Ad Avengers, Adility, InstiAds, isocket, PaperG, Shoutback, and Trafficspaces.

The lineup of companies presented here is by no means comprehensive, nor is it an endorsement of their products and services. Our goal is to create a conversation around the new tools that are available to local sites. Let us know what’s working for you. Thanks to all the folks who were interviewed. We appreciate your time.

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2 Responses to “Advertising Resources for Local Sites”

  1. RickWaghorn

    13. Jan, 2011

    Can I add another ‘ad’ to your collection?

    http://www.addiply.com

    Here in the UK work with everyone from GMG ie/eg http://www.guardian.co.uk/leeds/ right down to such tight community sites as http://www.greenerleith.org

    Have a $ version built; always looking for new pals in the US.

    Best etc

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